Our Story
Hidden Hunger: A big concern area!
We - Amar & Sahiba, are parents of 2 lovely teenage boys. We believe parenting is one of the most amazing experiences of our life. It’s has been so beautiful to see our new-born holds our fingers ever so delicately for the first time & to then see them crawl, walk & run into adolescence.
But as parents, we also go through multiple not so good emotions too – the frustration of kids not eating healthy & having poor dietary habits. We lose our hair worrying about their health, education, values they are imbibing etc. This is a natural process all parents go through.
We all wish though – if there’s a partner in this journey, which can make it a bit easy for us – a magic power, which can help us get them to eat healthy, help solve for the nutrition gap in the modern families today. Solve for Hidden Hunger (Micro-nutrient deficiency – 80% of Indians suffer from that), which is creating a havoc in terms of families health & immunity.
So, charged with this emotion of creating a difference, we left our cosy lives & dived into this uncertain world – trying to create solutions which every Indian household should find easy to implement.
was born
India's No 1 Health & Wellness Start-up of the Year
Winning the Health & Wellness Start-Up of the Year award by ET Healthworld, is a proud milestone in our journey to close India’s hidden nutrition gaps. At Good Monk, we blend traditional wisdom with clinical science to create solutions that genuinely improve health, without changing the taste or routine of everyday meals. This recognition strengthens our commitment to build a healthier, stronger India, one kitchen at a time.
Vision of Inspiring people to eat nutritious & live healthy!
Mission to Make Nutrition Easy!
In Indian households, Moms have learnt to smuggle nutrition into family’s food – whether it’s an extra topping of desi-ghee, grinding veggies & dry -fruits to smuggle them into curries, noodles, deserts etc.
We are inspired by the ingenuity of Moms & therefore we are developing a range of products which are built on this promise of “Smuggling Daily Nutrition”
Eminent World-Class Nutrition & Wellness Thought Leaders join hands with us to bring about "Nutritional Transparency" and solve for "Hidden Hunger".
Good Monk believes in serving the consumer & community!
For our consumers
We are creating a nutrition service ecosystem
Which helps them understand the basics of nutrition, understand their health, nutrition gap & make smarter food choices. This ensures that our consumers get onto a track of sustainable nutritious eating & good health!
For our community
Especially those that are less privileged
We will share our meals (profits) with them. For every unit sold of Good Monk – 1% of our sales will be contributed to serving nutritious food & Good Monk to kids through mid-day meal programs to build a stronger nation.
